We Do Waste Campaign
Project Overview
Biffa wanted a new awareness campaign that championed its people, alongside a full suite of services: reducing, reusing, recycling, recovering and – of course – disposing.
I worked with a strategist and a copywriter to create the unpretentious We Do Waste campaign. This celebrated Biffa’s appointment as the Official Waste Management and Recycling Provider of the 2022 Commonwealth Games.

Agency: bandstand
Concept development
Photography art direction
Film storyboard
Social and print assets